Value-Driven Thinking

Management Programs.

About Course

Value-Driven Thinking is a course that teaches you how to maximize value by both enhancing the quality of your product and lowering the cost through the use of strategic marketing and operations tools. It consists of eight asynchronous modules and one live synchronous session. The course covers topics such as market segmentation, customer-driven strategy, communication strategies, operational efficiency, risk management, and more.

Eligibilities

The course is suitable for: Director, Senior-Manager, and persons recognized as High Potentials in the organization. Managers moving into greater organizational responsibility in the areas of Marketing and Operations. Entrepreneurs seeking insight into operations and marketing best practices. Professionals without prior marketing or operations expertise and/or who lack a formal business education background.